We underestimate things we don’t understand. More than a social network and content factory for kids, in 2019 TikTok was a misunderstood and overlooked media platform.
Proof beats promise. We believe in the power of ‘brand in hand’ experiences to trigger the kind of rapid reappraisals that move people from agnostics to ambassadors.
Our unique adaptive digital canvas encourages immediate tactility with the technology. In parallel, an infinite stream of compiled user-generated content shares the big picture.
Amplifying the burgeoning platform’s role and relevance to 100,000 influential marketers, technology and brand professionals at Advertising Week New York where TikTok dominated the ad-tech agenda.