Many tech brands are reliant on face-to-face, ‘brand in hand’ live experiences to demonstrate their innovation in action. So what happens when the world locks down?
With social distancing and travel bans in place, live experiences ceased entirely, accelerating innovation in online digital storytelling that can transcend time and place.
Through an ongoing series of films, web-interactives and AR experiences we helped make complex tech stories simpler and more accessible, sustaining marketing momentum throughout a global pandemic.
Creativity, craft and innovation. With the web as our platform, storytelling became more succinct, more accessible and more sustainable, whilst provoking limitless sharing and unlocking exceptional reach.